:root{
  --rose:#C2255C;--rose-d:#A31C4B;--rose-l:#FBE3EA;--blush:#FDE6E0;--cream:#FFF8F5;
  --plum:#40343A;--muted:#6E6268;--line:#EBDDD6;--sage:#5E7459;--sage-l:#E8EEE5;--lav:#EAE4F5;--peach:#FCE9DE;
  --radius:22px;--shadow:0 18px 50px rgba(64,52,58,.12);--wrap:1120px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:'Poppins',system-ui,-apple-system,'Segoe UI',sans-serif;color:var(--plum);background:#fff;line-height:1.65;font-size:16px;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:var(--rose-d);text-decoration:none}
a:hover{text-decoration:underline}
.wrap{width:100%;max-width:var(--wrap);margin:0 auto;padding:0 22px}
h1,h2,h3{font-family:'Playfair Display',Georgia,serif;line-height:1.15;letter-spacing:-.01em}
.script{font-family:'Caveat',cursive;font-weight:700;color:var(--rose);letter-spacing:0}
.eyebrow{display:inline-flex;align-items:center;gap:8px;background:var(--sage-l);color:var(--sage);font-weight:600;font-size:13px;padding:6px 14px;border-radius:99px}

/* header */
.nav{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.94);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:68px}
.brand{display:flex;align-items:center;gap:10px;font-family:'Playfair Display',serif;font-weight:700;font-size:19px;color:var(--plum)}
.brand img{width:34px;height:34px;border-radius:9px}
.brand:hover{text-decoration:none}
.menu{display:flex;gap:30px;align-items:center}
.menu a{color:var(--plum);font-weight:500;font-size:15px}
.menu a.on{color:var(--rose)}
.menu a:hover{color:var(--rose);text-decoration:none}
.burger{display:none;background:none;border:0;cursor:pointer;padding:8px}
.burger span{display:block;width:24px;height:2px;background:var(--plum);margin:5px 0;border-radius:2px}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:10px;border-radius:14px;padding:12px 20px;font-weight:600;font-size:15px;border:0;cursor:pointer;font-family:inherit}
.btn.rose{background:var(--rose);color:#fff}.btn.rose:hover{background:var(--rose-d);text-decoration:none}
.btn.line{background:#fff;color:var(--rose-d);border:1.5px solid #E7B6C5}.btn.line:hover{background:var(--rose-l);text-decoration:none}
.store{display:inline-flex;align-items:center;gap:12px;background:#111;color:#fff;border-radius:12px;padding:9px 18px;min-width:168px}
.store small{display:block;font-size:10.5px;opacity:.8;line-height:1.2}
.store b{display:block;font-size:17px;line-height:1.2;font-weight:600}
.store svg{width:24px;height:24px;flex:none}
.stores{display:flex;gap:12px;flex-wrap:wrap}

/* hero */
.hero{background:linear-gradient(180deg,var(--cream),#fff);padding:64px 0 40px;overflow:hidden}
.hero .wrap{display:grid;grid-template-columns:1.05fr .95fr;gap:36px;align-items:center}
.hero h1{font-size:clamp(34px,5vw,56px);margin:18px 0 18px}
.hero p.lead{color:var(--muted);font-size:18px;max-width:520px}
.ticks{list-style:none;margin:22px 0 26px;display:grid;gap:9px}
.ticks li{display:flex;gap:10px;align-items:flex-start;font-size:15.5px}
.ticks li:before{content:'';flex:none;width:20px;height:20px;border-radius:50%;background:var(--sage-l) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath d='M5.5 10.5l3 3 6-6.5' fill='none' stroke='%235E7459' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat;margin-top:2px}
.fine{display:flex;gap:18px;flex-wrap:wrap;color:var(--muted);font-size:13.5px;margin-top:16px}
.hero-art{position:relative;display:flex;justify-content:center}
.float{position:absolute;width:56px;height:56px;border-radius:18px;background:#fff;box-shadow:var(--shadow);display:grid;place-items:center}
.float img{width:36px;height:36px}
.f1{top:6%;left:2%;animation:bob 6s ease-in-out infinite}.f2{top:46%;right:0;animation:bob 7s ease-in-out infinite .6s}.f3{bottom:8%;left:6%;animation:bob 8s ease-in-out infinite 1.2s}
@keyframes bob{50%{transform:translateY(-10px)}}

/* phone */
.phone{width:290px;aspect-ratio:290/590;background:#1b1618;border-radius:44px;padding:11px;box-shadow:var(--shadow);position:relative;flex:none}
.phone:before{content:'';position:absolute;top:19px;left:50%;transform:translateX(-50%);width:76px;height:20px;background:#1b1618;border-radius:12px;z-index:3}
.scr{width:100%;height:100%;border-radius:34px;overflow:hidden;background:linear-gradient(180deg,#D5EEF0 0,#E8E6F4 22%,#FBE3EA 60%,#F9D6E1 100%);position:relative;padding:34px 13px 0;font-size:11px;line-height:1.35;color:var(--plum)}
.scr.plain{background:linear-gradient(180deg,#FDEDE6,#FADDE5)}
.scr-top{display:flex;align-items:center;gap:8px;margin-bottom:9px}
.av{width:30px;height:30px;border-radius:50%;background:#fff;border:2px solid #fff;overflow:hidden;flex:none}
.av img{width:100%;height:100%;object-fit:cover}
.scr-top small{display:block;color:var(--muted);font-size:9px}
.scr-top b{font-family:'Playfair Display',serif;font-size:15px}
.search{background:#fff;border-radius:14px;padding:8px 11px;color:var(--muted);font-size:10px;margin-bottom:8px;box-shadow:0 2px 8px rgba(0,0,0,.05)}
.stagebar{display:flex;background:rgba(255,255,255,.9);border-radius:16px;padding:3px;gap:2px;margin-bottom:9px}
.stagebar span{flex:1;text-align:center;font-size:7.5px;font-weight:600;padding:6px 0;border-radius:13px;color:var(--rose)}
.stagebar span.on{background:var(--rose);color:#fff}
.hero-card{border-radius:18px;height:128px;position:relative;overflow:hidden;color:#fff;margin-bottom:9px}
.hero-card img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.hero-card:after{content:'';position:absolute;inset:0;background:linear-gradient(180deg,rgba(40,18,30,.05),rgba(40,18,30,.78))}
.hero-card div{position:absolute;left:11px;right:11px;bottom:10px;z-index:1}
.hero-card em{font-style:normal;background:rgba(255,255,255,.92);color:var(--rose);font-weight:700;font-size:7.5px;padding:2px 7px;border-radius:99px}
.hero-card b{display:block;font-family:'Playfair Display',serif;font-size:15px;margin-top:5px;line-height:1.15}
.hero-card small{font-size:8.5px;opacity:.92}
.mini-h{display:flex;justify-content:space-between;font-weight:700;margin:6px 2px 6px;font-size:11px}
.mini-h i{font-style:normal;color:var(--rose);font-size:9px}
.row{display:flex;gap:7px}
.tc{background:#fff;border-radius:14px;padding:9px;flex:1;box-shadow:0 2px 8px rgba(0,0,0,.05)}
.tc img{width:30px;height:30px;margin-bottom:5px}
.tc b{display:block;font-size:10px}.tc small{color:var(--muted);font-size:8px;line-height:1.2;display:block}
.card{background:#fff;border-radius:16px;padding:11px;margin-bottom:8px;box-shadow:0 2px 8px rgba(0,0,0,.05)}
.card b{display:block;font-size:11.5px}.card small{color:var(--muted);font-size:9px}
.note{background:#FFF3D6;color:#5d4a1c;border-radius:12px;padding:8px 10px;font-size:8.5px;margin-bottom:8px}
.pbtn{background:linear-gradient(90deg,#D93069,#C2255C);color:#fff;text-align:center;border-radius:99px;padding:9px;font-weight:700;font-size:11px;margin-bottom:8px}
.chips{display:flex;flex-wrap:wrap;gap:5px;margin:6px 0}
.chips span{background:#fff;border:1px solid var(--line);border-radius:99px;padding:4px 9px;font-size:9px}
.chips span.on{background:var(--rose);color:#fff;border-color:var(--rose)}
.big{font-family:'Playfair Display',serif;font-size:28px;text-align:center;color:var(--rose);line-height:1.1;margin:4px 0}
.tabbar{position:absolute;left:10px;right:10px;bottom:10px;background:#fff;border-radius:22px;display:flex;justify-content:space-around;padding:8px 4px;font-size:8px;color:var(--muted);box-shadow:0 4px 16px rgba(0,0,0,.1)}
.tabbar span.on{color:var(--rose);font-weight:700}
.screens .scr{display:none}.screens .scr.show{display:block;animation:fade .35s}
@keyframes fade{from{opacity:0;transform:translateY(6px)}}

/* sections */
section{padding:84px 0}
.center{text-align:center}
.sec-h{font-size:clamp(28px,4vw,40px);margin-bottom:14px}
.sub{color:var(--muted);max-width:640px;margin:0 auto}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:44px}
.step{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:30px 24px;text-align:center}
.num{width:42px;height:42px;border-radius:50%;background:var(--rose-l);color:var(--rose);font-weight:700;display:grid;place-items:center;margin:0 auto 14px}
.step h3{font-size:20px;margin-bottom:8px;font-family:'Poppins',sans-serif;font-weight:600}
.step p{color:var(--muted);font-size:15px}
.why{background:var(--cream)}
.cards4{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:44px}
.c4{border-radius:var(--radius);padding:26px 22px}
.c4 .n{font-family:'Poppins';font-weight:600;font-size:26px;color:var(--rose-d);margin-bottom:8px;display:block}
.c4 h3{font-family:'Poppins',sans-serif;font-size:18px;font-weight:600;margin-bottom:8px}
.c4 p{font-size:14.5px;color:#5b4f55}
.c4:nth-child(1){background:#FBEDE6}.c4:nth-child(2){background:var(--sage-l)}.c4:nth-child(3){background:#FBE3D8}.c4:nth-child(4){background:#F2ECE8}
.action .wrap{display:grid;grid-template-columns:1fr auto;gap:60px;align-items:center}
.acts{display:grid;gap:12px;margin-top:34px}
.act{display:flex;gap:16px;text-align:left;background:#fff;border:1px solid var(--line);border-radius:18px;padding:18px 20px;cursor:pointer;font-family:inherit;color:inherit;transition:.2s}
.act img{width:44px;height:44px;flex:none;background:var(--rose-l);border-radius:12px;padding:7px}
.act h3{font-family:'Poppins';font-size:17px;font-weight:600;margin-bottom:2px}
.act p{color:var(--muted);font-size:14.5px}
.act.on{background:var(--cream);border-color:#E7B6C5;box-shadow:0 8px 24px rgba(194,37,92,.08)}
.tools{background:var(--cream)}
.tgrid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:44px}
.tg{background:#fff;border:1px solid var(--line);border-radius:18px;padding:20px;text-align:left}
.tg img{width:44px;height:44px;margin-bottom:10px}
.tg h3{font-family:'Poppins';font-size:16px;font-weight:600;margin-bottom:4px}
.tg p{font-size:14px;color:var(--muted)}
.tier{display:inline-block;font-size:11px;font-weight:700;padding:2px 9px;border-radius:99px;margin-top:8px}
.tier.free{background:var(--sage-l);color:var(--sage)}.tier.vid{background:var(--lav);color:#5a4a8a}.tier.pro{background:#FFF0C9;color:#7a5400}
.tgrid.three{grid-template-columns:repeat(3,1fr)}
.stages{display:grid;grid-template-columns:repeat(5,1fr);gap:14px;margin-top:44px}
.st{border-radius:20px;overflow:hidden;position:relative;aspect-ratio:3/4;color:#fff;text-align:left}
.st img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.st:after{content:'';position:absolute;inset:0;background:linear-gradient(180deg,rgba(40,18,30,0) 30%,rgba(40,18,30,.85))}
.st div{position:absolute;left:14px;right:14px;bottom:14px;z-index:1}
.st h3{font-family:'Playfair Display';font-size:18px;margin-bottom:4px}
.st p{font-size:12.5px;opacity:.95;line-height:1.4}
.safety{background:linear-gradient(135deg,#FBE3EA,#EAE4F5)}
.safety .box{background:#fff;border-radius:28px;padding:44px;display:grid;grid-template-columns:auto 1fr;gap:34px;align-items:center;box-shadow:var(--shadow)}
.safety .shield{width:90px;height:90px;border-radius:26px;background:var(--rose-l);display:grid;place-items:center}
.safety ul{margin:14px 0 0 18px;color:var(--muted);display:grid;gap:6px;font-size:15px}
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:44px;align-items:stretch}
.plan{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:30px 26px;text-align:left;display:flex;flex-direction:column}
.plan.pro{border:2px solid var(--rose);box-shadow:0 18px 50px rgba(194,37,92,.14);position:relative}
.plan .badge{position:absolute;top:-13px;left:24px;background:var(--rose);color:#fff;font-size:12px;font-weight:700;padding:3px 12px;border-radius:99px}
.plan h3{font-family:'Poppins';font-size:20px;font-weight:600}
.plan .who{color:var(--muted);font-size:14px;margin:4px 0 16px}
.plan ul{list-style:none;display:grid;gap:9px;font-size:14.5px}
.plan li{display:flex;gap:9px}.plan li:before{content:'✓';color:var(--sage);font-weight:700}
.plan.pro li:before{color:var(--rose)}
.faq{max-width:780px;margin:40px auto 0;text-align:left}
.q{border-bottom:1px solid var(--line)}
.q button{width:100%;background:none;border:0;text-align:left;font:600 16.5px/1.4 'Poppins',sans-serif;color:var(--plum);padding:20px 4px;display:flex;justify-content:space-between;gap:16px;cursor:pointer}
.q button:after{content:'+';color:var(--rose);font-size:22px;line-height:1;transition:.2s}
.q.open button:after{transform:rotate(45deg)}
.q .a{max-height:0;overflow:hidden;transition:max-height .3s ease;color:var(--muted);font-size:15.5px}
.q .a p{padding:0 4px 20px}
.cta{background:linear-gradient(135deg,var(--rose),#9B1B4A);color:#fff;text-align:center;border-radius:32px;padding:60px 24px}
.cta h2{font-size:clamp(28px,4vw,40px);margin-bottom:10px}
.cta p{opacity:.92;margin-bottom:26px}
.cta .stores{justify-content:center}
.cta .store{background:#fff;color:#111}
.disc{font-size:13px;color:var(--muted);max-width:720px;margin:26px auto 0;text-align:center}

/* inner pages */
.page-h{background:linear-gradient(180deg,var(--cream),#fff);padding:64px 0 28px;text-align:center}
.page-h h1{font-size:clamp(32px,5vw,48px);margin-bottom:12px}
.page-h p{color:var(--muted);max-width:640px;margin:0 auto}
.doc{max-width:820px;margin:0 auto;padding:30px 22px 90px}
.doc h2{font-size:26px;margin:44px 0 12px}
.doc h3{font-family:'Poppins';font-size:17.5px;font-weight:600;margin:24px 0 8px}
.doc p,.doc li{color:#4d4247;margin-bottom:12px}
.doc ul{margin:0 0 14px 22px}
.doc .meta{color:var(--muted);font-size:14px}
.doc .short{background:var(--cream);border:1px solid var(--line);border-radius:18px;padding:22px 24px;margin:22px 0}
.doc .short ul{margin-bottom:0}
.doc .toc{background:#fff;border:1px solid var(--line);border-radius:18px;padding:18px 24px;margin:22px 0}
.doc .toc ol{margin-left:20px;columns:2;column-gap:36px}
.doc .toc li{margin-bottom:6px;break-inside:avoid}
.doc table{width:100%;border-collapse:collapse;margin:14px 0 20px;font-size:15px}
.doc th,.doc td{border:1px solid var(--line);padding:10px 12px;text-align:left;vertical-align:top}
.doc th{background:var(--cream)}
.callout{background:#FFF3D6;border-radius:16px;padding:18px 22px;color:#5d4a1c;margin:18px 0}
.two{display:grid;grid-template-columns:1fr 1fr;gap:34px;align-items:center}
.pillars{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:34px}
.pill{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:26px}
.pill h3{font-family:'Poppins';font-size:18px;font-weight:600;margin-bottom:6px}
.pill p{color:var(--muted);font-size:15px}
.timeline{border-left:2px solid #E7B6C5;margin:30px 0 0 8px;padding-left:26px;display:grid;gap:22px;text-align:left}
.timeline b{color:var(--rose-d)}
.fgroup{margin-top:50px}
.fgroup>h2{font-size:30px;margin-bottom:6px}
.fgroup>p{color:var(--muted);margin-bottom:6px}
.contact-card{background:var(--cream);border:1px solid var(--line);border-radius:22px;padding:30px;text-align:center;max-width:640px;margin:0 auto}

/* footer */
footer{background:#2f2529;color:#e9dfe3;padding:56px 0 30px;margin-top:0}
.fgrid{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:34px}
footer .brand{color:#fff}
footer p{color:#bdaeb5;font-size:14px;margin-top:12px;max-width:300px}
footer h4{font-size:14px;color:#fff;margin-bottom:12px;font-weight:600}
footer a{display:block;color:#d9ccd2;font-size:14px;margin-bottom:8px}
footer a:hover{color:#fff}
.legal{border-top:1px solid #4a3d43;margin-top:34px;padding-top:20px;font-size:13px;color:#a99ba2;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap}

.js .reveal{opacity:0;transform:translateY(18px);transition:opacity .6s ease,transform .6s ease}
.js .reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.js .reveal{opacity:1;transform:none;transition:none}.float{animation:none}}

@media (max-width:960px){
  .hero .wrap,.action .wrap,.two{grid-template-columns:1fr}
  .hero-art{margin-top:24px}
  .cards4,.tgrid,.tgrid.three{grid-template-columns:repeat(2,1fr)}
  .stages{grid-template-columns:repeat(2,1fr)}
  .steps,.plans,.pillars{grid-template-columns:1fr}
  .fgrid{grid-template-columns:1fr 1fr}
  .action .phone{margin:0 auto}
  .safety .box{grid-template-columns:1fr;padding:30px}
}
@media (max-width:720px){
  .burger{display:block}
  .menu{display:none;position:absolute;top:68px;left:0;right:0;background:#fff;border-bottom:1px solid var(--line);flex-direction:column;gap:0;padding:8px 22px 16px}
  .menu.open{display:flex}
  .menu a{padding:12px 0;width:100%}
  section{padding:60px 0}
  .doc .toc ol{columns:1}
  .cards4,.tgrid,.tgrid.three{grid-template-columns:1fr}
  .stages{grid-template-columns:1fr 1fr}
}

/* founder card */
.founder{display:flex;flex-direction:column;align-items:center;margin-top:34px;max-width:520px;margin-left:auto;margin-right:auto}
.founder .ring{width:168px;height:168px;border-radius:50%;background:#FBEDE6;display:grid;place-items:center}
.founder .ring img{width:150px;height:150px;border-radius:50%;object-fit:cover}
.founder h3{font-family:'Poppins',sans-serif;font-size:22px;font-weight:600;margin-top:22px}
.founder .role{font-size:26px;line-height:1.2}
.founder .bar{display:block;width:30px;height:3px;background:var(--sage);border-radius:2px;margin:12px 0 14px}
.founder p{color:var(--muted);max-width:420px}
.fbtns{display:flex;gap:12px;flex-wrap:wrap;justify-content:center;margin-top:22px}
.fbtns .btn{border-radius:99px;padding:11px 24px}